Ssangyong Logo
The initial name for SsangYong Motor Company was Ha Donghwan it started out back in 1954 by construction jeeps for the American military.
Apart from buses, additionally they started making soft and tough top jeeps, in addition to many different special purpose vehicles.
SsangYong Motor's 59 years existence is really a history of frontiers crossed and problems met to reach a better future. As a leading producer in Korea's automobile industry, SsangYong is honored for its complex styling and excellent performance since its foundation in 1954, permitted by the firm's quality engineering.
The name SsangYong, which really means "twin dragons" was adopted in 1988. That same year, the first chain of the Korando, a station wagon.
A landmark for the company's longterm product lineup, Korando is Korea's longest known auto brand within the international SUV market.
The first major trade deal SsangYong made was with Mercedes Benz AG to be able to produce a petrol-running engine in 1992. Both agreed for a 5% combined investment along with a technical coalition that had the goal of creating a railcar, a year later. In july of this year, the Musso station wagon was introduced and the new generation for the Korando.
SsangYong Motor has directed the progress of ecofriendly diesel technology through the creation of a sophisticated, worldclass common-rail engine. The business is concentrating its efforts in strengthening its international competitive advantage by creating little eco-friendly, eXDi200 engines that comply with the standard, and is currently creating a brand new engine that is EURO6 compliant.
By applying customeroriented and international direction, SsangYong Motor is increasing its presence on earth marketplace. The firm exports its Sport utility vehicles through some 1,290 sales outlets in more than 106 countries, and is actively growing its global presence by creating supply in most important global markets. For instance it has opened components centers and regional head offices in tactical European places - the area leading the way within the automobile industry.
To ensure sustainable development, SsangYong Motor will not just focus on present and mature markets but also create emerging markets for example Central America, Eastern Europe and even goal India and China, the planet's largest car market.
Pursuing just the finest, SsangYong Motor is increasing its efforts to come up with new models and technologies that may reach high driving operation and represent the firm's true id.
Furthermore, by completely capitalising on its powerful SUV product variety, SsangYong will have the ability to reinforce its position as a competitive SUV manufacturer in technical co-operation with Mahindra & Mahindra, a business which also specialises in SUVs.
1997 saw the launching of the Chairperson, a luxurious sedan, a first for the business that had formerly assembled just heavyduty vehicles. Also that year, the controlling position of the business was purchased by fellow Korean maker Daewoo Motor Organization. The enterprise ended in 2000 when Daewoo was compelled to sell because it was in financial problem.
Their line was finished by other models, like (2004), the Kyron (Rodius the Rexton (2001), the 2005) and the Actyon (2006).
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