The carmaker has a goal to increase the Jeep sales twice as many
According to the official statement of the Fiat Chrysler auto manufacturer’s representative, selling of the Jeep model would be increased by twice to 1.5 million cars by 2018. The carmaker plans to rise sales on the South America and Chinese auto manufacturers.
As we might realize the Jeep brand is only prospective brand of the Fiat Chrysler. Last week, the American-Italian auto company declared its business plan.
The Jeep models will be oriented to increasing of selling that will positively effect on general sales and profit of the Fiat Chrysler manufacturer as well. For instance, last year the sales of Jeep models grew up 36 per cent to over 730,500 vehicles and this year the carmaker plans to reach the goal of one million sold cars.
The flagman’s models are the new Renegade and the upcoming 500X crossovers, which have the same platform.
To reduce costs for the potential buyers in South America, the auto manufacturer has made decision to open a new plant producing the Renegade in Brazil.