BMW is launching its new Chinese Zinoro brand
BMW in common with the Chinese Brilliance Company are working on the new Zinoro brand. And this year, at the Guangzhou show, the first Zinoro model was presented. It was the 1E.
The novelty is built on the BMW X1 and gets some changings such as renewed bumpers, a redesigned grille and new shapes of headlights. The interior includes leather, heating seats and the navigation system.
The 1E is the electric crossover. The powertrain produces 170 horsepower with the torque of 184 lb-ft. The maximum speed of the electric motor is 80 mph and the distance on charging battery is 93 miles.
The BMW brand is not only carmaker issues the new brand. There is the joint Denza brand of Mercedes and BYD, the Venucia of Nissan and Dongfeng in China.
The second Zinoro model is planned to be based on the BMW 3-series.
The new brand is presented as a separate brand on the market without any germaneness to the BMW Company
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